Since June 2024, when Michelin first cast its discerning eye on Da Nang, the city has joined Vietnam’s culinary elite, trailing only Hanoi and Ho Chi Minh City

With its scenic landscapes, cultural richness, and world-renowned Ha Long Bay, Quang Ninh is considered well-placed to tap into the growing Halal tourism market.

Across Vietnam, many localities are accelerating the use of digital tools in tourism promotion. Historical and cultural sites in Hanoi have been digitised and integrated into digital platforms.

A massive rice field painting shaped like leaping carp has taken over Tam Coc, honoring heritage and attracting travelers.

Off the beaten path, this beach in Quang Tri offers rugged cliffs, emerald waters, and affordable travel.

Just outside My Tho City, Vinh Trang Pagoda features massive Buddha sculptures recognized globally for their scale and serenity.

Local dishes bun tom and bun ram impress a Japanese YouTuber with flavor and value.

With ambitions to host 25–30 million international tourists and contribute 36 billion USD to GDP by 2030, Vietnam’s tourism industry is on the cusp of significant growth.

The list highlights a shift in global travel preferences, with Hanoi standing out for its rich cultural heritage, historic landmarks, and distinctive cuisine.

Visitors are drawn to Pu Luong’s pristine beauty and highland culture in mid-May.

The tour will combine outdoor performances with heritage experiences and run weekly for groups of around 100 visitors.

This tiny, tart-sweet fruit grows once every three years and has become a prized local delicacy.

The Guol house in Hoa Vang, Da Nang serves as a spiritual and cultural hub, safeguarding the Co Tu people’s communal wealth and artistic legacy.

A 14-second video capturing the breathtaking scenery of a valley in Trung Khanh, Cao Bang has recently gone viral on social media, drawing praise from both foreign tourists and netizens alike.

With bold urban planning and economic growth, Quy Nhon is transforming into a modern, smart coastal city at the core of central Vietnam.

The transformation of Vi Rong from a hidden gem to a trending destination is palpable in Tan Phung village of Phu My district's My Tho commune.

With direct air service from Dubai launching in June, Da Nang aims to attract luxury travelers from the Middle East through Halal-friendly services and infrastructure.

Hanoi’s tourism sector continues to show strong momentum this year, recording an estimated 12.77 million visitor arrivals in the first five months, a 10.9% increase year-on-year.

Festival-goers will explore key city destinations, connect with travel businesses, experience traditional crafts and Old Quarter culture, sample signature local cuisine, and take part in tourism promotion activities.

Home to 113 ancient statues, this national relic in HCM City is one of Vietnam’s oldest and most revered temples.