To captivate modern audiences, performing arts must harness the power of technology. This is not only a global trend but also a major opportunity for Vietnam’s performing arts industry.

Enhancing interaction and emotional connection

Technologies such as 3D mapping, holograms, drone lights, artificial intelligence (AI), virtual reality (VR), and augmented reality (AR) are opening unprecedented opportunities for artists and producers in Vietnam.

This evolution has already been reflected in recent major productions like The lingering memories, Spring of unification, and You are Ho Chi Minh. It also extends to large-scale shows such as The quintessence of Tonkin, Hoi An memories, and the Da Nang International Fireworks Festival.

Digital scenography is proving its potential by creating flexible theatrical "universes," allowing dozens of scenes to shift instantly with the storyline. Audiences are no longer just watching - they are immersing themselves in the world of the characters.

Several recent productions have successfully applied technology, including The accident (Vietnam National Drama Theatre), Hanoi’s righteous spirit (Hanoi Drama Theatre), The half-opened door (Vietnam National Cai Luong Theatre), and Celestial Mother (a collaboration between the Vietnam National Cai Luong Theatre and the Vietnam Circus Federation).

Associate Professor Dr. Nguyen Thi Thu Phuong, Director of the Vietnam Institute of Culture, Arts, Sports and Tourism, emphasized that technology has reshaped perspectives, methods, and presentation styles in performing arts, playing a key role in expanding cultural values and audience engagement.

Removing barriers to innovation

However, Dr. Pham Ngoc Hien, Head of Theory and Criticism at the Ho Chi Minh City Dance Artists Association, pointed out that one of the biggest challenges is the technological infrastructure. Many theaters still lack modern projection systems, intelligent sound and lighting, or compatible spaces for digital technologies like VR, AR, and 3D mapping - making tech-driven performances difficult and costly. There’s also a shortage of personnel skilled in blending art with technology.

Another challenge is the lack of a national strategy for digital art development, and the absence of supportive policies and funding for tech-integrated art projects.

At the recent scientific seminar Applying Industry 4.0 technology to performing arts – Status and solutions, hosted by the Ministry of Culture, Sports and Tourism in Hanoi, Dr. Pham Viet Ha (Department of Science, Technology, Training, and Environment) stressed the need to eliminate conservative mindsets that see technology as a threat to artistic integrity or a distortion of traditional identity. Instead, technology should be seen as a tool for enhancing creativity, expression, and audience reach.

Dr. Ha recommended establishing academic programs dedicated to digital art and technology. In the short term, institutions that train in music, theater, and dance should update their curricula to include tech-related courses.

Dr. Nguyen Duc Quyen from the Ho Chi Minh City Academy of Cadres emphasized the need for state-led strategic investments in modernizing infrastructure, equipment, and facilities at theaters and major performance centers nationwide.

To prevent overdependence on technology or distortion of artistic authenticity, Master Tran Van Hieu from the Vietnam Institute of Culture, Arts, Sports and Tourism recommended empowering artists to explore and experiment with new tech tools. This would enable them to develop unique personal expressions that resonate with audiences in the digital age. He also urged for greater opportunities for traditional artists to collaborate with tech experts, forming interdisciplinary creative teams that combine artistic vision with technical innovation.

Nhan Dan